Blog

Web 3.0 - What Is It And How Does It Impact Your Career & Business?
Web 3.0 is here and it’s only the beginning - learn what it means for your career and business by Jenks Guo who’s made it his mission to educate about the good, bad and ugly of the next generation of web technologies.

5 Ways To Create Content To Build Your Authority
Learn 5 ways how you can create content to build your authority and thought leadership status.

Content marketing Made Easy
Being an author (of any type of) content) is a big part of becoming the Trusted Authority in your industry. The question is - how do you get started to maximise your efforts? Learn from Mariah MacInnes.
![Personal Branding vs Thought Leadership - What's The Difference [+ Why Should You Care?]](https://images.squarespace-cdn.com/content/v1/58f9a228a5790a4f19467f67/1665293537738-F3DK6D157H5TYJD1MJS5/Epi+70+-+Personal+Branding+vs+Thought+Leadership+-+What%27s+the+Difference.png)
Personal Branding vs Thought Leadership - What's The Difference [+ Why Should You Care?]
Personal Branding isn't Thought Leadership but they go hand in hand if you want to build your Trusted Authority status.

Highly Qualified and Yet - Overlooked
Getting your first or next degree often seems to be the answer for how to get started or progress in your career quicker. But what happens when you got the degree, put in the work and then … crickets. Let’s find out!

Build Your Brand Authority - Beyond Your Title
If you want to get things done, you need to be able to influence, beyond your title. The only way to do it is by building trust.

Trust & Authority: It's A Matter Of Words
Words have the power of start a war and to say ‘I love you’. And yet - for most of us, finding the right words and communicate clearly is a challenge. Find out why {+ what you can do about it].
![The Business Case For Personal Branding [For Corporates]](https://images.squarespace-cdn.com/content/v1/58f9a228a5790a4f19467f67/1663965828531-87ATL4359UOGGIGY4G1A/2.png)
The Business Case For Personal Branding [For Corporates]
How you go about asking not only for understanding by actually support your Personal Brand plans in terms of financial, time and energy investment? I’ll go through 3 very common scenarios and how to tackle them!.
![Are you ready for PR? Let's find out! [Interview with Katie Martel]](https://images.squarespace-cdn.com/content/v1/58f9a228a5790a4f19467f67/1661125101561-OJJNHGL2V37PP7B2RVWN/Screen+Shot+2022-08-22+at+9.23.05+am.png)
Are you ready for PR? Let's find out! [Interview with Katie Martel]
PR is a little bit like branding - it means so much and nothing and everyone has their own definition for what it is. How would you describe PR and what are some of the maybe lesser known forms of PR?

Strategic Visibility - 19 Ways To Boost Your Reach
If you can't be seen, you can't be considered so the question is - what are some of the best strategies to get visible to the right people, for the right reasons?

From Start-Up To Scale-Up - How To Build Credibility 'On-The-Go'
You have an idea for a new product, solution or service but no social proof yet. How do you go about budding credibility and trust and get decision makers to buy into your vague solution? Find out!

Powerful Ways You Can Earn Credibility in Your Industry
Credibility goes beyond titles and credentials in this knowledge economy we’re in. The new currency is reputational capital. Read on to learn how to boost your credibility no matter the title or status you have now.